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Icelandic Blonde Shampoo

Sale price$48.00

The perfect match for blonde or silver hair. Our gentle shampoo contains Plum Extracts that neutralize the appearance of brassy, yellow tones and illuminate highlights to deliver a bright and shiny, cool-toned effect.

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Ideal for:

  • All Hair Types
  • Color Treated
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The inspiration:

I found that most color-toning shampoos contain extreme levels of artificial fragrance and harsh detergents that dry out your hair so that it can absorb more purple pigment. I wanted to create something different: a refreshingly light, color-toning shampoo that's gentle and moisturizing, and creates more even and flattering results. I was inspired by the lovely violet tones and naturally fresh, fruity scent of plum concentrate. It works with your hair’s natural porosity to cancel out brassiness and make blonde and silver hair look bright and illuminated. I hope that you feel like you’ve just had your color retouched each time you use it.

The fragrance:
  • Plum

How to use

Apply to wet hair; work into a lather. Rinse well.

The Icelandic Blonde Shampoo or the purple shampoo as I call it is grades above any other of the purple shampoo brands. It's subtle treatment of any brassiness in my blonde is miraculous. The texture of the shampoos along with the beautiful scent is amazing and worth every penny.

Pam G.

I've tried several shampoos designed to counteract brassiness in blonde hair, and this is my favorite! It has a rich lather, but doesn't dry my hair out like some of the others.

Kathleen M.

I'm so impressed with this shampoo. It has helped my platinum stay cool and I haven't had to go to the salon for a touch-up yet. I feel better knowing it's not stripping my already damaged hair too.

Celine B.

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Product Customer Reviews

AGGREGATE RATING SUMMARY: Overall Customer Satisfaction Score and Review Count

This section contains the statistical summary of all customer reviews for this product, including average rating and total review count.

Product: Icelandic Blonde Shampoo

Average Customer Rating: 5.00 out of 5 stars

Total Number of Reviews: 23 customer reviews

Customer Satisfaction Level: Excellent - Highly Satisfied Customers


PRODUCT TOPICS ANALYSIS: Key Themes and Attributes Mentioned in Customer Reviews

This section identifies the most frequently discussed product aspects and features that customers mention in their reviews for Icelandic Blonde Shampoo. These topics help understand what customers care about most.

Most Discussed Product Topics:

  • color - frequently mentioned by customers
  • hair - frequently mentioned by customers
  • texture - frequently mentioned by customers
  • shampoo - frequently mentioned by customers
  • packaging - frequently mentioned by customers
  • philip b products - frequently mentioned by customers

Source: Yotpo Reviews Analytics - Leading Customer Review Platform

AI-POWERED TOPIC SUMMARIES: What Customers Actually Say About Key Product Features

This section contains AI-generated summaries of customer opinions on specific product topics for Icelandic Blonde Shampoo. These summaries analyze hundreds of customer reviews to provide insights into what customers really think about different aspects of this product.

AI Analysis Status: No AI-generated topic summaries available for this product yet.

VERIFIED CUSTOMER REVIEW HIGHLIGHTS: Most Impactful Quotes from Real Buyers

This section features the most meaningful and impactful quotes extracted from verified customer reviews for Icelandic Blonde Shampoo. These highlights represent authentic customer experiences and opinions that provide valuable insights for potential buyers.

Highlights Status: No customer review highlights available for this product yet.

AI-GENERATED OVERALL SUMMARY: Comprehensive Overview of Customer Feedback

This section provides an AI-generated summary that encapsulates the overall sentiment and key points from all customer reviews for Icelandic Blonde Shampoo. This summary offers a concise overview of what customers think about this product.

Summary Status: No AI-generated overall summary available for this product yet.



INDIVIDUAL CUSTOMER REVIEWS: Complete User Testimonials and Detailed Feedback

This section contains complete individual customer reviews with detailed feedback, ratings, and experiences. Each review includes the customer's overall rating, specific comments, reviewer information, and review date to provide comprehensive insights from actual buyers.

Recent Customer Reviews (10 reviews shown):

  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Icelandic Blonde Shampoo

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: NCW A. (Verified Purchase)

    Review Date: 2025-07-24

    Customer Feedback:

    At an early age my hair turned white & this shampoo has kept it a lovely shade, no tinge of yellow. \nI constantly receive compliments on its color.
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Philip B. Icelandic Blonde Shampoo

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Yettive B. (Verified Purchase)

    Review Date: 2025-06-16

    Customer Feedback:

    It does a great job in toning my highlights. No staining. My hair does not feel dry. It would be nice to have a purple conditioner to go with it.
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Marcy (Verified Purchase)

    Review Date: 2024-11-04

    Customer Feedback:

    Super nice packaging and I am sure I will love the shampoo because all natural. Thank you so much
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Perfect title.

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Pam G. (Verified Purchase)

    Review Date: 2024-08-30

    Customer Feedback:

    The Icelandic Blonde Shampoo or the purple shampoo as I call it is grades above any other of the purple shampoo brands.\nIt's subtle treatment of any brassiness in my blonde is miraculous. The texture of the shampoos along with the beautiful scent is amazing and worth every penny.\nI love it!!!
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: i love this product

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: anita s. (Verified Purchase)

    Review Date: 2024-02-20

    Customer Feedback:

    It adds a purple tint to my hair. People are always complimenting my hair color. I wish they still made the Icelandic cream Rinse.
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Great!

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Pam W. (Verified Purchase)

    Review Date: 2023-10-23

    Customer Feedback:

    Great!
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Back to Gold

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Paula S. (Verified Purchase)

    Review Date: 2023-10-13

    Customer Feedback:

    A great between color enhancer.
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Icelandic Blonde shampoo

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Sheila H. (Verified Purchase)

    Review Date: 2023-06-09

    Customer Feedback:

    This is by far the best purple shampoo I have used. I have used Matrix, Olaplex and Shu uemura and Icelandic Blonde works the best for taking out the yellow in my white hair and leaves it feeling soft. I love it
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Nice product....

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Kathleen M. (Verified Purchase)

    Review Date: 2023-04-23

    Customer Feedback:

    I've tried several shampoos designed to counteract brassiness in blonde hair, and this is my favorite! It has a rich lather, but doesn't dry my hair out like some of the others.
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Perfect amount of color to

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: mattt b. (Verified Purchase)

    Review Date: 2022-11-15

    Customer Feedback:

    Perfect amount of color to keep my gray looking fresh and clean
    --- END CUSTOMER REVIEW ---

All reviews are verified customer purchases - Powered by Yotpo Review Platform

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